Entertainment 3: How has Mass Entertainment developed in Recent Times?
Pop music continued to have a great influence on entertainment and lifestyle after the 1960s, when new varieties of musical styles and new types of pop artists appeared.
Changes in TV and Viewing
- 1982: Channel 4 was launched.
- 1982: S4C was launched as a Welsh language TV Chanel.
- 1983: Breakfast TV was launched.
- 1989: satellite and cable networks were first made available; Sky Television quickly developed as a major supplier.
- 1997: Channel 5 was launched.
- 2008-10: the switch over from analogue to digital TV signal took place, which provided viewers with a greater choice of programmes.
People today have a range of TV channels to watch, catering for all interests, such as 24-hour news, sport, documentaries, films, music and politics. The development of the video recorder in the 1980s, DVD recorders in the 1990s and Digital TV recorders have enabled people to record and watch programmes when they want.
Changes in Film Viewing
- Cinema audiences continued to decline during the 1970s and 1980s.
- The growth of TV channels and the development of the video recorder provided more opportunities for people to watch films at home.
- In the 1990s film companies fought back with improved technology, special effects, stereo sound and 3D; films like Jurassic Park (1993) began to win back audiences.
- The introduction of multi-screen cinemas offered more choice and helped to start a revival in cinema audiences; 2009 had the best viewing figures since the late 1960s.
Developments in Radio Entertainment
The radio has remained important in the lifestyle of the British people. The number of radio stations available has increased since the 1970s:
- 1973: introduction of commercial radio stations; one of the first was Capital Radio in London.
- 1974: Swansea Sound became the first commercial radio station in Wales.
- 1977: Radio Cymru became the first dedicated Welsh language channel.
- 1992: Classic FM became the first UK national commercial radio station.
Computers, Interactive Gaming and the Internet
- In the 1980s Nintendo introduced the first video game console, the NES and in 1994 Sony launched its PlayStation. In 2001 Microsoft introduced the Xbox and more recently Nintendo and Wii.
- The Internet has had a dramatic impact on entertainment, providing instant communication via e-mail, discussion forums and social networking sites such as Facebook.
Mobile Phones and Music Players.
The use of mobile phones has spread rapidly during the last two decades and phones have become more and more sophisticated. Smartphones ow offer Internet connection, double up as digital music players and video cameras, and allow access to social networks.